Projects per year
Personal profile
Research interests
- Internal Marketing;
- Marketing and Management of Services;
- Marketing Communications (Advertising and Public Relations);
- Corporate Social Responsibility;
- Cause Related Marketing and Corporate Branding.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
PhD, Management (Marketing), Keele University
… → 2000
Master, Master of Philosophy by Research (MPhil) Management (Marketing Public Relations) , Keele University
… → 1995
Master, Business Administration , Keele University
… → 1994
Bachelor, (HONS) in Business Studies , Philip’s College
… → 1993
External positions
Assistant Professor , Intercollege Limassol
2001 → 2004
Lecturer in Marketing , University of Chester
2000 → 2001
Lecturer in Marketing , Keele University
1996 → 2000
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Collaborations and top research areas from the last five years
Projects
- 1 Active
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FAB: Master's programme in Family Business Management
Papasolomou, I., Thrassou, A. & Kokkinaki, A.
15/11/20 → 14/11/23
Project: Other
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A nation brand development framework: the stakeholders’ perspective
Abdalmajid, J., Papasolomou, I., Vrontis, D., Melanthiou, Y., Thrassou, A. & Uzunboylu, N., 2023, (Accepted/In press) In: Journal of Asia Business Studies.Research output: Contribution to journal › Article › peer-review
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Market-oriented succession effectiveness in family business – Case-based evidence from Cyprus family-owned wine business
Georgiou, T., Papasolomou, I., Vrontis, D. & Thrassou, A., Oct 2023, In: Journal of Business Research. 165, 114050.Research output: Contribution to journal › Article › peer-review
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The fast fashion vs environment debate: Consumers’ level of awareness, feelings, and behaviour towards sustainability within the fast-fashion sector
Papasolomou, I., Melanthiou, Y. & Tsamouridis, A., 2022, (Accepted/In press) In: Journal of Marketing Communications.Research output: Contribution to journal › Article › peer-review
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The requisite role of emotional intelligence in customer service in the retail banking sector
Al Khoury, G., Thrassou, A., Papasolomou, I. & Vrontis, D., 2022, (Accepted/In press) In: International Journal of Organizational Analysis.Research output: Contribution to journal › Article › peer-review
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Employee social media usage in the workplace: Internal marketing's new found friend
Sakka, G., Papasolomou, I., Thrassou, A. & Uzunboylu, N., 2021, In: Journal for Global Business Advancement. 14, 4, p. 541-567 27 p.Research output: Contribution to journal › Review article › peer-review