Personal profile
Research interests
- Internal Marketing;
- Marketing and Management of Services;
- Marketing Communications (Advertising and Public Relations);
- Corporate Social Responsibility;
- Cause Related Marketing and Corporate Branding.
Education/Academic qualification
PhD, Management (Marketing), Keele University
… → 2000
Master, Master of Philosophy by Research (MPhil) Management (Marketing Public Relations) , Keele University
… → 1995
Master, Business Administration , Keele University
… → 1994
Bachelor, (HONS) in Business Studies , Philip’s College
… → 1993
External positions
Assistant Professor , Intercollege Limassol
2001 → 2004
Lecturer in Marketing , University of Chester
2000 → 2001
Lecturer in Marketing , Keele University
1996 → 2000
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being -
SDG 4 Quality Education -
SDG 7 Affordable and Clean Energy -
SDG 8 Decent Work and Economic Growth -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 12 Responsible Consumption and Production
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Collaborations and top research areas from the last five years
Projects
- 1 Finished
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FAB: Master's programme in Family Business Management
Papasolomou, I. (PI), Thrassou, A. (CoPI) & Kokkinaki, A. (CoPI)
15/11/20 → 12/10/24
Project: Other
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Leveraging SDG12 for Marketing Communication and Consumer Trust: Theoretical Elucidations and Practical Recommendations
Amber, E., Papasolomou, I., Thrassou, A. & Melanthiou, Y., 20 Jan 2026, Review of Management Literature. Emerald Publishing, p. 77-102 26 p. (Review of Management Literature; vol. 5).Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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Board gender diversity and CSR performance in the European sport and leisure sector: implications on distress risk and financial performance
Dimitropoulos, P., Koronios, K. & Papasolomou, I., 2025, (Accepted/In press) In: International Journal of Organizational Analysis.Research output: Contribution to journal › Article › peer-review
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Educating family business in Asia: the FAB multi-country project case
Kinias, I., Papasolomou, I. & Thrassou, A., 2025, (Accepted/In press) In: Journal of Asia Business Studies.Research output: Contribution to journal › Article › peer-review
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Ethical customer responsiveness in branded running events: a multiple mediation model for developing brand engagement
Dekoulou, P., Riskos, K., Tsigilis, N. & Papasolomou, I., 2025, (Accepted/In press) In: International Journal of Organizational Analysis.Research output: Contribution to journal › Article › peer-review
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Exploring the impact of online co-creation on eudemonic well-being and sustainable fashion choices among Generation Z
Kokkinopoulou, E., Papasolomou, I., Porcu, L. & Vrontis, D., 2025, (Accepted/In press) In: EuroMed Journal of Business.Research output: Contribution to journal › Article › peer-review