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Ioanna Papasolomou

19972019
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Research Output 1997 2019

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Review article
2005
2 Citations (Scopus)

‘Radiomarathon’ in the Guinness World of Records: A tool for building a strong corporate reputation through corporate social responsibility

Papasolomou Doukakis, I., 1 Jan 2005, In : Social Responsibility Journal. 1, p. 108-117 10 p.

Research output: Contribution to journal › Review article

social responsibility
reputation
Cyprus
bank
stakeholder
1997
5 Citations (Scopus)

Marketing public relations: Conceptual legitimacy or window dressing?

Kitchen, P. J. & Papasolomou, I. C., 1 Apr 1997, In : Marketing Intelligence & Planning. 15, 2, p. 71-84 14 p.

Research output: Contribution to journal › Review article

Marketing
Legitimacy
Public relations
Window dressing
Marketing communications