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Marlen Demetriou
Dr.
Associate Professor
,
Department of Management and MIS
Email
demetriou.m@unic.ac.cy
2004
2020
Research activity per year
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Research output
(68)
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Dive into the research topics where Marlen Demetriou is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Business & Economics
Cyprus
100%
Cause-related Marketing
93%
Marketing
55%
Corporate Social Responsibility
46%
Societal Marketing
41%
Tertiary Education
41%
Marketing Ethics
37%
Social Dynamics
32%
Business Ethics
30%
Corporate Image
29%
Corporate Reputation
29%
Oil and Gas Industry
28%
Service Organization
24%
Financial Services
22%
Private Sector
19%
Volunteerism
18%
Secondary Data
16%
Proactivity
10%
First-mover Advantage
10%
Public Management
10%
Injection
9%
Incentives
8%
Funding
8%
Stakeholders
7%
Decision Making
7%
Public Policy
7%
Policymaker
6%
Marketing Communications
6%
Industry
6%
Social Responsibility
5%
Consumer Knowledge
5%
Staff
5%
Marketing Strategy
5%
Education
5%
Communication
5%
Social Sciences
financial service
30%
Cyprus
28%
reputation
23%
marketing
20%
