Projects per year
Personal profile
Research interests
- Marketing of Tertiary Education
- Customer Relationship Management
- Branding
Education/Academic qualification
Master, Netherlands Institute of Management
… → Sep 1992
Bachelor, West Virginia University
… → Jul 1984
External positions
General Manager, Cyber Kids
Aug 2000 → Apr 2001
Lecturer, P.A. College
Feb 1989 → Jul 1990
Assistant to the General Manager, ED JOHNSON & Co Ltd.
Apr 1987 → Jan 1989
Sales Coordinator, SUNOTELS (Louis Hotels)
Jul 1984 → Feb 1987
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Projects
- 1 Active
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INSTANT: INtelligent platform for providing STaffing ANd Training in the Hotel Industry
Efthymiou, L., Panayiotou, G., Orphanidou, Y., Morphitou, R. & Sapuric, S.
1/06/20 → 31/07/22
Project: Other
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Born Global: The Characteristics of an International Entrepreneur
Nicoletti Morphitou, R. & Demetriou, M., 2020, Proceedings of the 19th International Marketing Trends Conference.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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Corporate Social Responsibility-The Day after the Financial Haircut’ in Cyprus
Demetriou, M., Ioannidou, M. & Nicoletti Morphitou, R., 2020, Proceedings of the 19th International Marketing Trends Conference.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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Reactive Social Responsiveness of companies in Cyprus after unprecedented economic, political and social disasters; a paradigm for companies in today’s COVID 19 outbreaks
Demetriou, M., Nicoletti Morphitou, R. & Ioannidou, M., 2020, Proceedings of the 19th International Congress on Public and Non Profit Marketing. On-line congress.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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The Impact and use of Social Media during students; university selection: The case of Cypriot University students applying at European Universities
Nicoletti Morphitou, R. & Demetriou, M., 2020, Proceedings of the 19th International Congress on Public and Non Profit Marketing.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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Can CSR Contribute to Corporate Financial Performance?
Demetriou, M., Nicoletti Morphitou, R. & Papantoniou, R., 2018, Proceedings of the 17th International Marketing Trends Conference.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review