20072020
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Fingerprint Dive into the research topics where Yioula Melanthiou is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Business & Economics

Cyprus
Stakeholders
Web sites
World Wide Web
Web site design
Hotel industry
Design and development
Corporate Social Responsibility
Marketing
Industry
Communication
Marketing communications
Higher education institutions
Social media
Employees
Choice models
Social media marketing
Service industries
Loyalty programs
Abnormal returns
Tourists
Branding
Corporate reputation
Shareholder value
Loyalty schemes
Airline industry
Public relations
Developed countries
Consolidation
Web-based
Marketers
Small and medium-sized enterprises
Family firms
Corporate entrepreneurship
Celebrity
Brand identity
France
Chefs
Organizational change
Hospitality
Information communication technology
Resources
Marketing practices
Internet technology
Tourism industry
Best practice
Developer
Business environment
Incentives
Visibility

Social Sciences

consumption behavior
loyalty
tourist
social network
social media
industry
hiring
applicant
stakeholder
development potential
employee
available information
Tourism
incentive
purchase
regression analysis
candidacy
utilization
manager
experiment
evaluation
Values
experience

Earth & Environmental Sciences

consumption behavior
social network
industry
stakeholder
literature review
research method
advocacy
incentive
television
regression analysis
tourism
sustainability
methodology
product
experiment
social media
programme
video