A New Symbiotic Model for the Business Consumer Relationship and Communication

Alkis Thrassou; Demetris Vrontis

A New Symbiotic Model for the Business Consumer Relationship and Communication

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	2nd Workshop On Relationship Marketing, The Future Of Relationship Marketing, The European Institute for Advanced Studies in Management (Eiasm)
Place of Publication	Belgium
Publication status	Published - 4 Oct 2005

Cite this

@inproceedings{d528970e7254432d80f5812dcbcac032,

title = "A New Symbiotic Model for the Business Consumer Relationship and Communication",

author = "Alkis Thrassou and Demetris Vrontis",

year = "2005",

month = oct,

day = "4",

language = "English",

booktitle = "2nd Workshop On Relationship Marketing, The Future Of Relationship Marketing, The European Institute for Advanced Studies in Management (Eiasm)",

}

A New Symbiotic Model for the Business Consumer Relationship and Communication. / Thrassou, Alkis ; Vrontis, Demetris.
2nd Workshop On Relationship Marketing, The Future Of Relationship Marketing, The European Institute for Advanced Studies in Management (Eiasm). Belgium, 2005.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review