Abstract
It is apparent that the football industry is rapidly becoming more affluent and stronger every day, involving a plethora of stakeholders, and at the same time, it is highly influential within society in many ways. The existing forward momentum presupposes the solidification of the existing business model through the appropriate synergies with the industry stakeholders. The relationship between a football club and its stakeholders, and how it shifts in a specific context, is one of the main critical strategic factors, which is a great concern for clubs, that strive in a multifaced industry to remain competitive and sustainable. Consequently, it is imperative to comprehend the industry structures and identify the stakeholders.
Original language | English |
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Title of host publication | 15th Annual Conference of the EuroMed Academy of Business, EuroMed Institute |
Pages | 1459-1462 |
Publication status | Published - 2022 |
Keywords
- Football industry
- Strategic development
- Stakeholder theory
- Football management
- Stakeholder management
- Stakeholder framework
- Stakeholder synergy