| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 16th International Conference on Corporate and Marketing Communications |
| Pages | 36-37 |
| ISBN (Electronic) | 978-960-9443-07-4 |
| Publication status | Published - 2011 |
| Event | 16th International Conference on Corporate and Marketing Communications - Athens, Greece Duration: 27 Apr 2011 → 29 Apr 2011 |
Conference
| Conference | 16th International Conference on Corporate and Marketing Communications |
|---|---|
| Country/Territory | Greece |
| City | Athens |
| Period | 27/04/11 → 29/04/11 |