Original language | English |
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Title of host publication | Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference |
Publisher | Springer International Publishing |
Pages | 70-70 |
Publication status | Published - May 2009 |
Event | Academy of Marketing Science - Baltimore, United States Duration: 20 May 2009 → 23 May 2009 |
Conference
Conference | Academy of Marketing Science |
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Country/Territory | United States |
City | Baltimore |
Period | 20/05/09 → 23/05/09 |