TY - CHAP
T1 - An Overview of Business for Sustainability
T2 - Strategic Avenues and Managerial Approaches
AU - Vrontis, Demetris
AU - Thrassou, Alkis
AU - Uzunboylu, Naziyet
AU - Efthymiou, Leonidas
N1 - Publisher Copyright:
© The Author(s), under exclusive license to Springer Nature Switzerland AG 2023.
PY - 2023
Y1 - 2023
N2 - Businesses are transforming themselves rapidly by following sustainable practices as environmental and societal aspects are becoming highly prominent in the business world. Within this ever-changing context, theoretical and practical approaches, including innovation and process improvement, aim at unravelling environmental concerns. Execution of innovative approaches in a sustainable way needs the ability to improve business capabilities on a systematic basis. The growing environmental awareness from consumers is also a drive for businesses to apply sustainable practices, as it is vital for satisfying market needs and stakeholders’ expectations in an environmentally sensitive ecosystem. Similar to businesses, governments make an endeavor towards protecting the environment as well as fulfilling economic objectives. In this chapter, an overview of strategic avenues and managerial approaches is disclosed, towards achieving sustainable business development.
AB - Businesses are transforming themselves rapidly by following sustainable practices as environmental and societal aspects are becoming highly prominent in the business world. Within this ever-changing context, theoretical and practical approaches, including innovation and process improvement, aim at unravelling environmental concerns. Execution of innovative approaches in a sustainable way needs the ability to improve business capabilities on a systematic basis. The growing environmental awareness from consumers is also a drive for businesses to apply sustainable practices, as it is vital for satisfying market needs and stakeholders’ expectations in an environmentally sensitive ecosystem. Similar to businesses, governments make an endeavor towards protecting the environment as well as fulfilling economic objectives. In this chapter, an overview of strategic avenues and managerial approaches is disclosed, towards achieving sustainable business development.
UR - http://www.scopus.com/inward/record.url?scp=85176575526&partnerID=8YFLogxK
U2 - 10.1007/978-3-031-37361-9_1
DO - 10.1007/978-3-031-37361-9_1
M3 - Chapter
AN - SCOPUS:85176575526
T3 - Palgrave Studies of Cross-Disciplinary Business Research, in Association with EuroMed Academy of Business
SP - 1
EP - 19
BT - Palgrave Studies of Cross-Disciplinary Business Research, in Association with EuroMed Academy of Business
PB - Palgrave Macmillan
ER -