@inproceedings{02c6c61eb266435fbeb82a4635e06159,
title = "Brand Post Characteristics and Popularity: A Study of Facebook Brand Pages of Food and Beverage Companies",
author = "Manolis Petrakis and Yioula Melanthiou and Ioanna Papasolomou and Paraskevi Dekoulou",
year = "2019",
language = "English",
series = "Business Management Theories and Practices in a Dynamic Competitive Environment",
publisher = "EuroMed Press",
pages = "1815--1816",
editor = "Demetris Vrontis and Yaakov Weber and Evangelos Tsoukatos",
booktitle = "Proceedings of the 12th Annual Conference of the EuroMed Academy of Business (EMAB)",
note = "12th Annual Euromed Academy of Business Conference : Business Management Theories and Practices in a Dynamic Competitive Environment, EMAB ; Conference date: 18-09-2019 Through 20-09-2019",
}