Cause Related Marketing in Periods of Unprecedented Disasters

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Original languageEnglish
    Title of host publicationProceedings of the 14th Annual Conference of the EUROMED Academy of Business
    Publication statusPublished - 2021
    Event14th Annual Conference of the EUROMED Academy of Business -
    Duration: 22 Sep 202123 Sep 2021

    Conference

    Conference14th Annual Conference of the EUROMED Academy of Business
    Period22/09/2123/09/21

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