Consumer Behaviour Towards Purchasing Counterfeit Products

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Handbook of Research on Contemporary Consumerism
Editors	Hans Ruediger Kaufmann, Ali Khan Panni
Publisher	IGI Global Publishing
Chapter	Consumer Behaviour Towards Purchasing Counterfeit Products
Pages	21-38
Number of pages	361
Edition	1
ISBN (Print)	978152258270
DOIs	https://doi.org/10.4018/978-1-5225-8270-0ch002
Publication status	Published - 2020

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

@inbook{c805333647b94d0db10122a3def70d0f,

title = "Consumer Behaviour Towards Purchasing Counterfeit Products",

author = "Demetris Vrontis and Marwa Maarabani and Nemar, \{Sam El\}",

year = "2020",

doi = "10.4018/978-1-5225-8270-0ch002",

language = "English",

isbn = "978152258270",

pages = "21--38",

editor = "Kaufmann, \{Hans Ruediger\} and Panni, \{Ali Khan \}",

booktitle = "Handbook of Research on Contemporary Consumerism",

publisher = "IGI Global Publishing",

address = "United States",

edition = "1",

}

TY - CHAP

T1 - Consumer Behaviour Towards Purchasing Counterfeit Products

AU - Vrontis, Demetris

AU - Maarabani, Marwa

AU - Nemar, Sam El

PY - 2020

Y1 - 2020

U2 - 10.4018/978-1-5225-8270-0ch002

DO - 10.4018/978-1-5225-8270-0ch002

M3 - Chapter

SN - 978152258270

SP - 21

EP - 38

BT - Handbook of Research on Contemporary Consumerism

A2 - Kaufmann, Hans Ruediger

A2 - Panni, Ali Khan

PB - IGI Global Publishing

ER -