Consumer Brand Relationships in the Automotive Market: An Integrated Model.

Rudiger Hans Kaufmann, Cid Gonçalves Filho, Christiane Rocha E Silva, Plínio Rafael Reis Monteiro

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    JournalInternational Journal of Automotive Technology and Management
    Publication statusPublished - 2018

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