Creativity and Advertising

Ioanna Papasolomou, Tony Proctor, Stella Proctor

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Proceedings of the 8th International Conference on Corporate and Marketing Communications
Pages	54-63
Publication status	Published - 2003
Event	8th International Conference on Corporate and Marketing Communications - London, United Kingdom Duration: 7 Apr 2003 → 8 Apr 2003

Conference	8th International Conference on Corporate and Marketing Communications
Country/Territory	United Kingdom
City	London
Period	7/04/03 → 8/04/03

Cite this

@inproceedings{54df4f2d14cf4591bb9ac195e8f588bc,

title = "Creativity and Advertising",

author = "Ioanna Papasolomou and Tony Proctor and Stella Proctor",

year = "2003",

language = "English",

isbn = "1-899764-29-1",

pages = "54--63",

booktitle = "Proceedings of the 8th International Conference on Corporate and Marketing Communications",

note = "8th International Conference on Corporate and Marketing Communications ; Conference date: 07-04-2003 Through 08-04-2003",

}

TY - GEN

T1 - Creativity and Advertising

AU - Papasolomou, Ioanna

AU - Proctor, Tony

AU - Proctor, Stella

PY - 2003

Y1 - 2003

M3 - Conference contribution

SN - 1-899764-29-1

SP - 54

EP - 63

BT - Proceedings of the 8th International Conference on Corporate and Marketing Communications

T2 - 8th International Conference on Corporate and Marketing Communications

Y2 - 7 April 2003 through 8 April 2003

ER -