Original language | English |
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Title of host publication | Handbook of Research on Contemporary Consumerism |
Editors | Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni |
Publisher | IGI Global |
Chapter | 14 |
Pages | 263-285 |
Number of pages | 361 |
Edition | 2 |
ISBN (Print) | 9781522582700 |
Publication status | Published - 2020 |
Emotional Intelligence towards Customer Relationship Marketing: The Case of Retail Banking in Lebanon
Grace Al Khoury, Alkis Thrassou, Ioanna Papasolomou
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review