Football industry managerial elucidations and strategic development - the case of Cyprus, EU

Transcending the confined perspective of football being a mere sport or activity, football is, at the very least, a business with massive financial influence . In Cyprus, football is considered a social phenomenon with a massive impact on public life and an essential part of its culture. The industry presents certain traits, which, even though not unique to Cyprus, are heavily and more intensely exhibited than in most other countries. Over the past years, the industry has been through major changes, not only on the playing field but in the business context as well. However, regardless of its growth, the industry is facing numerous issues and challenges that, if not recognised, assessed, and resolved, will affect its sustainability. Consequently, it is imperative to examine particular critical elements that affect the industry, identify several applicable choices and implement a strategic plan for improving the industry.