| Original language | English |
|---|---|
| Pages (from-to) | 801-805 |
| Number of pages | 5 |
| Journal | International Marketing Review |
| Volume | 38 |
| Issue number | 5 |
| DOIs | |
| Publication status | Published - 2021 |
Guest editorial
- Demetris Vrontis
- , John Hulland
- , Jason D. Shaw
- , Ajai Gaur
- , Michael Czinkota
- , Michael Christofi
Research output: Contribution to journal › Editorial › peer-review