Internal Marketing? A Qualitative study of Culture Change in the UK Banking Sector

Mihaela Kelemen, Ioanna Papasolomou

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)745-767
    JournalJournal of Marketing Management
    Volume23
    Issue number7/8
    Publication statusPublished - 2007

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