Managing founder-based brand identity during succession

  • Elena Casprini
  • , Yioula Melanthiou
  • , Tommaso Pucci
  • , Lorenzo Zanni

    Research output: Contribution to journal › Article › peer-review

    Fingerprint

    Dive into the research topics of 'Managing founder-based brand identity during succession'. Together they form a unique fingerprint.
    Sort by

    Social Sciences

    Keyphrases

    Psychology