@inproceedings{9fe15c74c309496593296d852105fd2c,
title = "Marketing Public Relations: An exploratory study",
author = "Ioanna Papasolomou and Tony Proctor",
year = "1998",
language = "English",
isbn = "0-906104-27-0",
booktitle = "Proceedings of the Institute of Corporate and Marketing Communications, 3rd International Conference",
note = "Institute of Corporate and Marketing Communications, 3rd International Conference : The changing world of corporate and marketing communications - towards the next millennia ; Conference date: 20-04-1998 Through 21-04-1998",
}