Marketing research on mergers and acquisitions: a systematic review and future directions

Keyphrases

• Mergers and Acquisitions 100%
• Marketing Research 100%
• Design Methodology 50%
• Marketing Strategy 50%
• Theory Development 50%
• Global Economy 50%
• Related Disciplines 50%
• Extant Literature 50%
• Peer-reviewed Journals 50%
• Community of Scholars 50%
• Marketing Domain 50%
• Literature Trends 50%

Social Sciences

• Systematic Review 100%
• Marketing Research 100%
• Theory Development 50%
• Marketing Strategy 50%