McDonald’s Cyprus fights the effects of the Economic Crisis by investing in Corporate Social Responsibility programs

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Proceedings of the 13th International Marketing Trends Conference
Publication status	Published - 2014
Event	13th International Marketing Trends Conference - Venice, Italy Duration: 23 Jan 2014 → 25 Jan 2014

Conference	13th International Marketing Trends Conference
Country/Territory	Italy
City	Venice
Period	23/01/14 → 25/01/14

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

@inproceedings{c1cf4d0e384f48d186c7527e27216e95,

title = "McDonald{\textquoteright}s Cyprus fights the effects of the Economic Crisis by investing in Corporate Social Responsibility programs",

author = "Marlen Demetriou and {Nicoletti Morphitou}, Ria and E. Gregoriou",

year = "2014",

language = "English",

booktitle = "Proceedings of the 13th International Marketing Trends Conference",

note = "13th International Marketing Trends Conference ; Conference date: 23-01-2014 Through 25-01-2014",

}

TY - GEN

T1 - McDonald’s Cyprus fights the effects of the Economic Crisis by investing in Corporate Social Responsibility programs

AU - Demetriou, Marlen

AU - Nicoletti Morphitou, Ria

AU - Gregoriou, E.

PY - 2014

Y1 - 2014

M3 - Conference contribution

BT - Proceedings of the 13th International Marketing Trends Conference

T2 - 13th International Marketing Trends Conference

Y2 - 23 January 2014 through 25 January 2014

ER -