Measuring Intangibles in SMEs in Germany

Rudiger Hans Kaufmann, Susanne Durst, Timohir Vranesevic, Jadranka Pavičić Šarić

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Original languageEnglish
    Title of host publication3rd International Customer Behavior and Retailing Research Conference- CIRCLE
    Pages347-360
    Publication statusPublished - 2006

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