Mobile Customer Relationship Management: innovative Perspectives and Future trends in Tourism

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Innovative management perspectives on confronting contemporary challenges
Publisher	Cambridge Scholars Publishing
Publication status	Published - 2015

Cite this

@inbook{c613822715654ed6b0555063e8126e16,

title = "Mobile Customer Relationship Management: innovative Perspectives and Future trends in Tourism",

author = "Constandinos Mavromoustakis and Evangelos Tsoukatos and George Mastorakis and Nikos Trihas and Emmanouil Perakakis and Ioannis Kopanakis",

year = "2015",

language = "English",

booktitle = "Innovative management perspectives on confronting contemporary challenges",

publisher = "Cambridge Scholars Publishing",

}

Mobile Customer Relationship Management: innovative Perspectives and Future trends in Tourism. / Mavromoustakis, Constandinos; Tsoukatos, Evangelos (Editor); Mastorakis, George et al.
Innovative management perspectives on confronting contemporary challenges. Cambridge Scholars Publishing, 2015.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

TY - CHAP

T1 - Mobile Customer Relationship Management: innovative Perspectives and Future trends in Tourism

AU - Mavromoustakis, Constandinos

AU - Mastorakis, George

AU - Trihas, Nikos

AU - Perakakis, Emmanouil

AU - Kopanakis, Ioannis

A2 - Tsoukatos, Evangelos

PY - 2015

Y1 - 2015

M3 - Chapter

BT - Innovative management perspectives on confronting contemporary challenges

PB - Cambridge Scholars Publishing

ER -