Mobile Marketing: A New Concept in Business

Monaliz Amirkhanpour, Demetris Vrontis

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Original languageEnglish
    Title of host publication2 nd International Conference on Emerging Research Paradigms in Business and Social Science (ERPBSS)
    Place of PublicationDubai, United Arab Emirates
    Pages 64-85
    Publication statusPublished - 26 Nov 2013

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