On a correlative and evolutionary SWOT analysis

Research output: Contribution to journalArticlepeer-review

Abstract

The purpose of this paper is to counter-propose a new approach of SWOT analysis, which can be used in the strategic planning of the contemporary organizations.
Original languageEnglish
Pages (from-to)347-363
JournalJournal of Strategy and Management
Volume12
Issue number3
Publication statusPublished - 8 Aug 2019

Keywords

  • strategic management
  • conventional SWOT analysis
  • correlative and evolutionary business theory
  • strategic analysis and synthesis
  • business planning
  • Strategic.Tech.Man approach

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