Original language | English |
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Title of host publication | Consumer Driven Electronic Transformation |
Subtitle of host publication | Applying New Technologies to Enthuse Consumers and Transform the Supply Chain |
Editors | G.J. Doukidis, A.P. Vrehopoulos |
Publisher | Springer, Berlin |
Pages | 227-240 |
Publication status | Published - 2005 |
Shopping in the 21st Century: Embedding Technology in the Retail Arena
Panos E. Kourouthanassis, George Giaglis
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review