Skip to main navigation Skip to search Skip to main content

The dark side of group heterogeneity on a brand-based online community

  • Indian Institute of Technology Kharagpur
  • Indian Institute of Management Ranchi

Research output: Contribution to journal › Article › peer-review

Fingerprint

Dive into the research topics of 'The dark side of group heterogeneity on a brand-based online community'. Together they form a unique fingerprint.
Sort by

Keyphrases

Social Sciences

Economics, Econometrics and Finance

Psychology