TY - BOOK
T1 - The Palgrave Handbook of Consumerism Issues in the Apparel Industry
AU - Kaufmann, Hans Rüdiger
AU - Panni, Mohammad Fateh Ali Khan
AU - Vrontis, Demetris
N1 - Publisher Copyright:
© The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.
PY - 2024/1/1
Y1 - 2024/1/1
N2 - This handbook offers a comprehensive overview of consumerism issues in the textile, apparel and fashion industry, illustrating the impact of consumerism on the sector with a focus on SDG 12: Responsible Consumption and Production. The book presents a synthesis of mainstream and emerging thinking and studies on green, ethical, social and environmental issues. Currently, marketing practices place emphasis on sustainability and social responsibility. Although corporate strategies embrace this notion by claiming to be socially responsible and environmentally friendly, the truth is still debatable. In light of this, scholars and practitioners need to effectively and convincingly respond to consumer concerns on sustainability by adapting their business practices. Split into seven parts, the Handbook covers theoretical challenges on sustainable consumerism in the apparel industry, the influence of sustainable consumerism, conceptual frameworks and cross-cultural consumer behaviour, macro and micro issues, innovative trends, and communication. With discussion of pressing issues such as modern slavery, greenwashing, social media, luxury consumption and sustainable development, the book also illustrates the practical implications from a marketing and production point of view in this sector.
AB - This handbook offers a comprehensive overview of consumerism issues in the textile, apparel and fashion industry, illustrating the impact of consumerism on the sector with a focus on SDG 12: Responsible Consumption and Production. The book presents a synthesis of mainstream and emerging thinking and studies on green, ethical, social and environmental issues. Currently, marketing practices place emphasis on sustainability and social responsibility. Although corporate strategies embrace this notion by claiming to be socially responsible and environmentally friendly, the truth is still debatable. In light of this, scholars and practitioners need to effectively and convincingly respond to consumer concerns on sustainability by adapting their business practices. Split into seven parts, the Handbook covers theoretical challenges on sustainable consumerism in the apparel industry, the influence of sustainable consumerism, conceptual frameworks and cross-cultural consumer behaviour, macro and micro issues, innovative trends, and communication. With discussion of pressing issues such as modern slavery, greenwashing, social media, luxury consumption and sustainable development, the book also illustrates the practical implications from a marketing and production point of view in this sector.
KW - Fashion and textile industry
KW - Green and environmental protection
KW - SDG 12: Ensure sustainable consumption and production patterns
KW - Sustainable business
KW - Sustainable consumption
UR - http://www.scopus.com/inward/record.url?scp=85212020744&partnerID=8YFLogxK
U2 - 10.1007/978-3-031-59952-1
DO - 10.1007/978-3-031-59952-1
M3 - Book
AN - SCOPUS:85212020744
SN - 9783031599514
BT - The Palgrave Handbook of Consumerism Issues in the Apparel Industry
PB - Springer Nature
ER -