The role of corporate image and switching barriers in the service evaluation process: Evidence from the mobile telecommunications industry

Apostolos Giovanis, Pinelopi Athanasopoulou, Evangelos Tsoukatos

    Research output: Contribution to journalArticlepeer-review

    Fingerprint

    Dive into the research topics of 'The role of corporate image and switching barriers in the service evaluation process: Evidence from the mobile telecommunications industry'. Together they form a unique fingerprint.

    Keyphrases

    Economics, Econometrics and Finance

    Computer Science

    Social Sciences