Smartphones have become an indispensable part of everyday life. With all of their advanced functionality today, smartphone-users can experience everything from surfing the web to watching movies to social media and gaming, resulting in a radical shift in behavior patterns, lifestyle and status. The current study aims to examine the structural relationship, behavior and preferences among young Cypriots in purchasing and using a smartphone as well as the extend/frequency of working with mobile apps. The foundation of this work uses quantitative research in the form of a survey using a structured questionnaire, with closed-ended questions. The results provide evidence that users do not fully utilize the capabilities and resources of these devices; they are more interested in the design, screen size and type of smartphones, while the main activities are internet related.
|Title of host publication
|Proceedings of 2014 International Conference on Interactive Mobile Communication Technologies and Learning, IMCL 2014
|Institute of Electrical and Electronics Engineers Inc.
|Number of pages
|Published - 15 Jan 2015
|2014 International Conference on Interactive Mobile Communication Technologies and Learning, IMCL 2014 - Thessaloniki, Greece
Duration: 13 Nov 2014 → 14 Nov 2014
|2014 International Conference on Interactive Mobile Communication Technologies and Learning, IMCL 2014
|13/11/14 → 14/11/14
- internet enabled mobile devices
- mobile apps
- mobile industry