VODAFONE GROUP PLC: A Marketing Investigation of the Situational Environment

Demetris Vrontis, L. Dimopoulou, W. Chia-Hung, C. Stavraki

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)62-71
    JournalInternational Journal of Management Cases
    Volume7
    Issue number3
    Publication statusPublished - 2005

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