What are TV advertisements really trying to tell us?: A postmodern perspective

What are TV advertisements really trying to tell us? A postmodern perspective

Stella Proctor, Ioanna Papasolomou, Tony Proctor

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	246-255
Journal	Journal of Consumer Behaviour
Volume	1
Issue number	3
Publication status	Published - 2002

@article{b40bcea48809417db1e13b04f317faab,

title = "What are TV advertisements really trying to tell us?: A postmodern perspective",

author = "Stella Proctor and Ioanna Papasolomou and Tony Proctor",

year = "2002",

language = "English",

volume = "1",

pages = "246--255",

journal = "Journal of Consumer Behaviour",

issn = "1472-0817",

publisher = "Wiley-Blackwell",

number = "3",

}