Wine Branding: Developing a Framework for the Cyprus Wine Industry

Demetris Vrontis, Stanley J. Paliwoda

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Original languageEnglish
    Title of host publicationGlobal Business and Technology Association, GBATA Conference
    Place of PublicationMadrid, Spain
    Publication statusPublished - 8 Jul 2008

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