Wine Branding: Developing a Framework for the Cyprus Wine Industry

Demetris Vrontis, Stanley J. Paliwoda

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationGlobal Business and Technology Association, GBATA Conference
Place of PublicationMadrid, Spain
Publication statusPublished - 8 Jul 2008

Cite this

Vrontis, D., & Paliwoda, S. J. (2008). Wine Branding: Developing a Framework for the Cyprus Wine Industry. In Global Business and Technology Association, GBATA Conference